If you run multiple campaigns to win new customers, it's likely that you'll also have a landing page for each campaign.
Using our Landing Page criteria, you can tag your customers based on which landing page was used as the entry point into your site, helping you to determine which of your campaigns have been the most successful.
How to use the criteria
To create a workflow using this criteria, click on the Create New Workflow button from the main Workflows view:
Define the trigger to determine at which point you would like the workflow to run, we recommend selecting the trigger when orders are created.
Click the Add criteria to my workflow button:
The Landing Page criteria can be found within the Other category in the Select criteria pop-up window:
Click the Use in your workflow button on the right to select this criteria.
You will then be presented with the following screen:
The following Criteria options allow you to check the Landing Page URL for various matches:
contains: Does the Landing Page URL contain the string you have specified anywhere in the value?
does NOT contain: Does the Landing Page URL NOT contain the string you have specified anywhere in the value?
is: Does the Landing Page URL exactly match the string you have specified?
is NOT: Does the Landing Page URL NOT exactly match the string you have specified?
begins with: Does the Landing Page URL begin with the string you have specified?
Select a criteria option based on what you are trying to identify from the Landing Page URL
Choose the name of the tag you'd like to see on those customers that match this workflow and enter it into the Add tags when the workflow matches section.
In this example we have used the tag AUGUST Campaign:
Saving and naming your workflow
It's worth giving your workflow a name to help you identify it at a later date, so add a workflow name in the New Workflow section, check the summary of your workflow and if happy, either Test your Workflow against an existing order or hit Save Workflow:
Is this workflow compatible with Backdating?
Yes, this workflow is available to backdate using our backdating service.
Need any help?
If you have any questions about the content of this article or any other Customer Tagger related question, then please do just get in touch.